The video opened with a scene of an elderly woman feeling helpless about traditional saving issues, with visual cues like empty boxes and dream bubbles. The voice-over narrated her internal worry, followed by the smooth reveal of the Chits app as a modern, safe, and community-based financial tool. The contrast in mood helped amplify the solution's impact.
Design
Used warm tones (reds, golds, and sepia lighting) to depict the emotional weight of the intro, then shifted to brighter hues and soft motion graphics to signal relief and optimism. The brand app interface was animated on-screen to show simplicity and clarity. Emotional music complemented the transitions.
Client
"This didn’t feel like an ad—it felt like a real conversation. Our audience connected with it deeply."– vaighai Chits
Outcome
The reel helped increase app interest and downloads, especially during the local promo campaign. It was praised for its relatable narrative and emotional pull, standing out from typical chit fund promotions.
The Origin of Mysore Pak Storytelling Animation Client – Veni’s Sweet
Strategy
We used a character-based animation sequence that followed the legendary royal chef in the Mysore palace, blending visual storytelling with voice-over narration. Each scene revealed the birth of Mysore Pak in a way that felt both magical and informative, making the reel shareable and culturally valuable.
Design
The animation used earthy palettes, royal backdrops, and soft textures. The attire and setting mirrored 19th-century Mysore, and subtle transitions brought each scene to life. The voice-over added warmth and credibility, while motion graphics highlighted key ingredients and the moment of “sweet discovery.”
Client
"A sweet story, beautifully told. It gave our audience a reason to connect deeply with the product and the tradition behind it." – Venis Sweet
Outcome
The reel became a brand storytelling milestone for Venis Sweet, receiving praise for cultural richness and creativity. It helped reinforce the brand’s image as a preserver of traditional flavors, setting it apart from typical sweet shop marketing.
BioPon Cups in Real Street Moments Client – Sri Pon Polymers
Strategy
We filmed directly at a popular local tea stall during peak hours to capture the genuine energy of the setting. The voice-over was written in a warm, nostalgic tone, highlighting the bond between tea lovers and their favorite tea spots—subtly tying in BioPon cups as part of that daily ritual. The approach blended emotion, culture, and product use in one short but powerful reel.
Design
Shot in vertical format with handheld cinematography for authenticity, the video used natural lighting, ambient street sounds, and close-up shots of tea being poured into BioPon cups. The color palette embraced earthy tones to evoke warmth and familiarity. The voice-over layered in meaning and emotion, guiding viewers through a shared cultural moment.
Client
"This was real, relatable, and full of soul—exactly how we wanted people to see our cups in everyday life."– Sri Pon Polymers Marketing Team
Outcome
The reel resonated with audiences across age groups, especially tea lovers and street food enthusiasts. It generated strong organic engagement and was widely shared during International Tea Day, expanding BioPon’s brand presence among small business vendors and retail audiences.
We developed a cozy monsoon-themed storyline featuring sizzling hot snacks freshly prepared in-store. The voice-over delivered in a warm, local tone enhanced the sensory appeal, making the viewer feel the rain, the smell, and the taste.
Design
The visual tone was warm and golden, with close-up food shots, slow-motion drizzle effects, and soft ambient rain sounds. The edit was paced to evoke comfort and craving, with layered audio bringing the atmosphere to life.
Client
"This video made people crave our snacks the moment the rain started—perfectly timed, beautifully shot!" – Venis Sweet
Outcome
The video was widely shared on social media during seasonal rains, driving a noticeable spike in foot traffic and snack sales at the store. The relatable concept also increased brand affection among the local audience.
