Advertising

Fast internet Advert Client – SenseConnect

Task

Produced a short-form advertisement that combined cinematic movie clips, branded mascot animation, and engaging voice-over narration. The project involved editing, sound design, and seamless storytelling to communicate Sense Connect’s internet speed and OTT benefits in an entertaining, relatable format.

Objective

To highlight the brand’s core offering—lightning-fast internet bundled with 15+ OTT platforms and live TV channels—while increasing brand recall and customer interest.

Challenge

Balancing humor, relatability, and product clarity in a short video format was a key creative challenge. Integrating dynamic movie scenes with a branded mascot and aligning it with the voice-over required precise timing and scripting.

Strategy

The video used familiar movie clips upfront to immediately engage viewers, followed by a confident and friendly voice-over that introduced Sense Connect’s key features. The mascot character acted as a visual anchor, while the narration ensured clear delivery of the service benefits. This blend of visual hook and audio storytelling helped maintain attention while reinforcing the brand promise.

Design

The video featured high-contrast visuals with a lively mix of movie cut-ins, 3D mascot animation, and brand-themed transitions. The voice-over added personality and flow, guiding the viewer through the offering. Bright colors, modern typography, and energetic background music created a fun, binge-worthy tone from start to finish.

Outcome

The video received positive reactions across platforms, with notable increases in engagement and OTT-related inquiries. The use of voice-over made the messaging more accessible and memorable, enhancing the impact across both visual and auditory channels.

Client Testimonial

"With the voice-over and visuals working together, this felt more like entertainment than an ad—and that’s what made it so effective!" – Sense Connect Media Team

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