Taj Mahal Original Pulses
This project involved designing the packaging for Taj Mahal’s Original Pulses, aiming to create an attractive and premium package that communicates the natural, authentic quality of the product. The goal was to position Taj Mahal as a trusted provider of high-quality pulses.
Task
The task was to design packaging that communicates the product’s authenticity and premium nature, emphasizing the message that the pulses are grown naturally without artificial additives. The design had to reflect the traditional roots of the product while appealing to modern, health-conscious consumers.