This project involved creating the packaging design for Alfanoos Coffee’s premium natural cloves. The goal was to design an elegant and authentic packaging that…
Strategy
We adopted a minimal yet sophisticated approach, using a blend of clean typography, earthy tones, and a touch of modern design elements, ensuring the packaging stood out on FMCG retail shelves. The use of natural imagery (cloves) and the inclusion of eco-friendly icons helped to highlight the product’s premium and organic nature.
Design
The design features a rich purple background that contrasts well with the natural cloves and emphasizes the premium look. The sleek logo placement, along with the prominent 'Natural Premium' text, communicates the high-quality nature of the cloves. The eco-friendly emblem adds an authentic, sustainable touch to the packaging.
Client
Alfanoos
Outcome
The packaging design successfully captured the essence of the brand, appealing to the target market by emphasizing the product's quality and natural ingredients. It enhanced shelf presence and reinforced the premium positioning of Alfanoos Coffee.