Packaging

ORS Blades & Fades Styling Cream

The project focuses on the design of a Blades & Fades Styling Cream packaging under the ORS brand. This product, formulated with olive oil, hops, and aloe vera, aims to provide moisture and hold for beard care, offering a medium flexible hold while nourishing facial hair.

Task

Create packaging for the Blades & Fades Styling Cream that communicates the product's moisturizing and styling benefits, appealing to men who are particular about beard care. The packaging needed to convey its natural ingredients effectively while ensuring it stands out in the grooming products category.

Strategy

The design utilizes a blend of earthy tones like green to highlight the natural ingredients (olive oil, hops, aloe vera) and to convey a sense of quality and reliability. We aimed to give the packaging a masculine, yet approachable feel, making it suitable for both beard care and styling. The combination of clear typography and icons helps convey key benefits and product usage.

Design

The packaging uses an elegant green color palette with subtle gradients and gold accents to make it stand out. A clear, easy-to-read font provides product information, while the icons representing the ingredients emphasize the natural and high-quality nature of the product. The sleek bottle design gives a premium look, perfect for retail.

Outcome

The product's design is clean, professional, and appealing to the target audience. Its premium appearance and clear messaging are expected to drive attention and encourage purchase from consumers looking for high-quality beard styling solutions.

Client

ORS

Tags

BrandDesign, ConsumerAppeal, Cosmetic, CreativePackaging, Custom Design, FMCG, Graphic Design, Lable packaging, Oil, olive oil, PackageDesign, ProductPackaging, RetailDesign, Styling Cream

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