This project involved designing the packaging for Zobina’s organic green tea, which is mixed with organic orange peel to provide a natural and refreshing…
Strategy
The design uses a rich green color to represent the freshness and natural qualities of the product. We ensured the packaging stands out on retail shelves by combining elegant design elements with clear messaging. The use of an orange slice and green tea leaves visually conveys the product’s ingredients, while the typography and layout emphasize the organic and vitamin-rich nature of the tea.
Design
The packaging features a vibrant green backdrop with intricate patterns, signifying the organic, high-quality nature of the tea. The Zobina logo is prominently displayed, giving the brand identity a central role. The orange slice and green tea leaves are featured in a fresh, inviting way, drawing attention to the flavor and ingredients. The "100% Organic" and "Vitamin C" labels are clear and bold, ensuring the key benefits are immediately apparent.
Client
Zobina
Outcome
The packaging design successfully communicated the product’s organic nature and health benefits, helping it stand out in a competitive market. The fresh and premium design helped boost consumer interest and brand recognition.
